New All Black jersey revealed
WORLD CUP SPOTLIGHT: New Zealand Rugby has paid homage to both Maori and Japanese cultures, with the unveiling of a stunning new All Blacks jersey for World Cup 2019.
The design bears hand-drawn koru and fern motifs in a celebration of Maori culture.
Taking on the innovative design of the most recent All Blacks jersey, the key technological elements of the RWC2019 design include the use of seamless, woven technology.
The jersey’s construction was fully automated which aims to provide an unparalleled fit, strength and speed, and is 25 percent lighter than previous designs.
As with previous World Cup jerseys, the RWC trophy is embossed on the right sleeve acknowledging the All Blacks’ Rugby World Cup successes in 1987, 2011 and 2015.
The RWC2019 logo is on the right of the chest.
The All Blacks silver fern logo remains on the left-hand side of the jersey, while the all black collar returns for the World Cup.
“We’re all really excited ahead of the World Cup in Japan,” All Black Captain Kieran Read said.
“It’s always special pulling on the All Black jersey, and to wear one that has used our culture to inspire the design will be especially cool.”
The fusing of Maori and Japanese design aesthetics also extends to the design of the training jersey the All Blacks will wear at World Cup 2019.
👀REVEALED! @adidas All Blacks Rugby World Cup jersey.
— All Blacks (@AllBlacks) June 30, 2019